The Higgins-Berger Scale provides advertising agencies and graphic design teams with a clear standard for transparency, ...

Google and Microsoft liaisons explain why dynamic ad surfaces, distinct assets and smarter AI inputs will define the next era of paid media.

A marketing writer is a chameleon: They can be a youthful, casual voice when writing social media copy for one client, then a drier, more authoritative voice when writing private, internal ...

By integrating AI tools into our workflows, we’re able to deliver smarter, faster, and more bespoke content that aligns ...

Discover how mastering multi-modal references enhances creative freedom, blending visual, textual, and digital inspiration to ...

Atlanta’s The Scale Creative introduces a fresh, authentic approach to recruitment video production with scalable, ...

P&G and Google share results from a GenAI-led Pampers campaign in the UAE, showing stronger engagement, faster production and ...

What if we thought of creativity as something we all harness within us and creation as something achieved through craft?

Alison.ai introduces Preflight Plus, a tool designed to evaluate video ads before they go live. By applying its Creative Genome technology to structured performance frameworks, the platform helps ...

He has been with Netflix for several years, most recently serving as Creative Lead for India and as Creative Lead for India and Southeast Asia, Taiwan and Hong Kong.

The acquisition aligns with Graybox’s long-term strategy by expanding its service capabilities and to better support our client-partners through integrated brand and growth services. Partners of both ...

KYIV, Ukraine, February 20, 2026 (EZ Newswire) -- One of Ukraine’s top iGaming brands has released a series of commercials ...