All around the world, there is a growing focus on stopping companies from “greenwashing” their activities—i.e., making false or misleading statements about the environmental benefits of a product or ...

Could ‘carbon neutral’ claims land food & beverage brands in legal hot water, even where they are certified by a third party such as the Carbon Trust? FoodNavigator-USA asked attorneys to weigh in ...

The European Consumer Organisation (BEUC) is calling for an ‘outright ban’ of carbon neutral claims for food and drink in Europe, claiming they confuse and mislead shoppers. FoodNavigator asks the ...

The EU wants rid of spurious green claims: too many of them are made with “no evidence and justification whatsoever”, said Frans Timmermans, executive vice-president for the European Green Deal, as he ...

Some food and beverage start-ups are claiming carbon neutrality by offsetting their emissions. Others are setting their sights on net-zero, and forgoing the ‘carbon neutral’ claim. FoodNavigator hears ...