Shiseido is said to be considering divesting some of its North American makeup assets. The Japanese beauty group is considering selling Bare Minerals, Laura Mercier and Buxom, according to several ...

The actress and artist, best known for playing transgender teen Jules on HBO's 'Euphoria,' has landed with the Japanese beauty brand as its newest global brand ambassador. By Chris Gardner Hunter ...

In a potential boost for the government's drive to get more people telecommuting, cosmetics company Shiseido Co. has developed an app that makes users look as if they are wearing makeup. It amounts to ...

The Japanese cosmetics company Shiseido has rejuvenated its brand to make products more accessible to young customers, particularly millennials who have strong purchasing power. Yoshiaki Okabe, chief ...

CHICAGO & HELSINKI--(BUSINESS WIRE)--Revieve®, a personalized digital brand experience company working with global brands, retailers, and digital services providers in the beauty, skin, health, and ...

NEW YORK--(BUSINESS WIRE)--Shiseido Americas Corporation (“Shiseido Americas”), a subsidiary of Tokyo-based, global cosmetics company Shiseido Co., Ltd. (“Shiseido”), today announced the appointment ...

I may not be in the twilight of my life just yet but I am very definitely moving from teatime to cocktail hour. That's just another way of saying that as lazy as I am, I have finally recognized the ...

Makeup isn’t just for women – nor is virtual makeup, apparently. To help men everywhere look sharper and more put together for their video meetings, Shiseido has added two new filters to the ...