Steve is the Founder & CEO of MuteSix, a leading performance marketing agency that has scaled the world’s fastest-growing e-commerce brands. This past year, when the pandemic mostly kept us apart from ...

Studies show that 25% of businesses utilize SMS (short message service) marketing due to its efficiency and effectiveness. In a mobile-first world, the majority of customers consider texting an ...

In 2022, mobile migration continues. E-commerce brands are seeing desktop users drop while mobile rises across all marketing channels. According to Insider Intelligence, mobile e-commerce sales ...

Mailchimp - known for providing an intuitive, data-driven marketing platform that extends to SMS marketing, helping businesses deliver timely, personalized messages that drive customer engagement and ...

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

In the rapidly evolving digital era, SMS marketing has emerged as a powerful option for businesses, providing fast, straightforward means to reach customers. SMS marketing consists of sending ...

Retailers are successfully using SMS campaigns to build their mobile opt-in databases as well as to drive in-store and online traffic, according to a new report from Cellit. Cellit reviewed 1,180 ...

SMS marketing represents an opportunity for personalisation in a world of mass media. Transitioning away from its traditional use as a push-based tool for mass awareness, the future of SMS and ...

This article was paid for by Intuit Mailchimp. Email and text messaging are both effective, affordable marketing tools for small businesses. Paired together, they can create unstoppable marketing ...