The sports universe thrives on a framework of stable, reliable operation. One team wins, one team loses. A season begins at a specific, scheduled point and ends with the crowning of a champion. The ...

Four WNBA players have now committed to play in Project B, a women's basketball startup league expected to tip off in Europe, Asia and Latin America in November 2026. All-Stars Jewel Loyd, who played ...

BELLEAIR, FLORIDA - NOVEMBER 12: (L-R) Professional basketball players Sophie Cunningham, Caitlin Clark, and Lexie Hull pose for a photo prior to The ANNIKA driven by Gainbridge at Pelican 2025 at ...

Japanese national team star Mai Yamamoto joins Project B as league establishes its footprint in Asia Today, Project B announced Tokyo as a host city of its 2026-27 basketball season. The global sports ...

Professional women's basketball is at a turning point. The WNBA has been exploding in popularity, but a potentially contentious renegotiation of the league's CBA could have us heading for a holdout.

On November 5, news broke that 10-time WNBA All-Star, 2016 WNBA MVP, 2016 WNBA champion, and current Seattle Storm star Nneka Ogwumike has become the first known player to sign with Project B, which ...

The Phoenix Mercury have a talented trio, as they have Kahleah Copper, Satou Sabally and Alyssa Thomas. Copper joined the team before the 2024 season after the Mercury acquired her in a deal with the ...

Maverick Carter, shown here in a June file photo, was a consultant for a new international basketball league planning to launch next fall. Slaven Vlasic / Getty Images When Maverick Carter, LeBron ...

Project B, the new women's and men's basketball league, will make a stop in Tokyo in April 2027. Tokyo is the first city the organization has officially announced. Its tournament will be one of seven ...