Local newspaper Web sites are seeking safety in numbers and convenience, joining large networks for online display ads. These networks are proving to be a key part of online strategy for newspapers, ...
The CCI, in an order, clubbed a complaint pertaining to Google’s alleged anti-competive practices in the online display ad services market with four other related cases This came on the same day the ...
PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing. A federal court held Thursday that Google created ...
Pub tech SaaS startup Swivel wants to make ad ops much less manual and time-consuming with an AI-driven yield optimization tool designed by people who used to build ad servers.
eSpeaks host Corey Noles sits down with Qualcomm's Craig Tellalian to explore a workplace computing transformation: the rise of AI-ready PCs. Matt Hillary, VP of Security and CISO at Drata, details ...
Display ads are a form of pay-per-click (PPC) advertising, where marketers pay each time someone clicks their visual ad rather than a text ad. While traditional PPC campaigns—like Google Search ...
Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...
Google has long dominated web search and the advertising it generates. But the company has vowed to build a major business in the parallel market of online display ads, and on Tuesday laid out some ...
The Competition Commission of India (CCI) has ordered an investigation into the alleged breach of antitrust rules by Google in the online display advertising services market through Google AdTech ...