The John Lewis Christmas ad is out, and it's as divisive as ever. Though I've seen a lot of praise, I've also read complaints. These read that the John Lewis ad is "boring" and not creative enough to ...

Christmas adverts are a must for the festive season, and John Lewis's is potentially the most highly awaited of all. However the wait is now over as John Lewis has revealed their 2025 Christmas advert ...

John Lewis’ new Christmas ad is firmly in their tradition of heart-warming storytelling, and the decision to put stores front-and-centre has made for their most effective and recognisable ad this ...

Oh, they grow up so fast. The John Lewis Christmas advert, the sickeningly British festive institution, has just turned 18. In that time, we’ve had eight prime ministers, two monarchs and 19 seasons ...

Over the past 18 years, the launch of the John Lewis Christmas advert has established itself as a key point in the UK’s festive calendar, said Ed Davies in the FT. The ads are, of course, designed to ...

John Lewis’ new Xmas ad campaign is the most emotionally-engaging festive campaign from the retailer in almost a decade, according to data from DAIVID. The latest addition to the retailer’s ...