Sales of non-alcoholic drinks are on the rise, as European consumers embrace the alcohol-free lifestyle. In fact, while alcohol consumption continues to decline at a rate of 0.5 litres per capita, the ...
Non-alcoholic beverages have been billed as the perfect teetotal alternative to their alcoholic counterparts. But are they failing the flavour test? And what does this mean for the industry? Sales of ...
While sales of non-alcoholic beverages are growing double-digits year-over-year, new research from NielsenIQ shows most NA consumers still buy alcohol – upending assumptions and forcing brands to ...
The market for functional beverages, which include non-alcoholic drinks with purported health benefits, is experiencing significant growth. Adaptogens, such as certain mushrooms and herbs, are popular ...