Google launched four official and confirmed algorithmic updates in 2025, three core updates and one spam update. This is in comparison to last year, in 2024, where we had seven confirmed updates, then ...

Forbes contributors publish independent expert analyses and insights. Zak Doffman writes about security, surveillance and privacy. Beware — the endless video calls clogging up your diary before you ...

Google released the December 2025 core update on December 11, 2025. This is Google's third core update of 2025, following March and June updates. The rollout may take up to three weeks to complete.

Google's December 2025 core update is now done rolling out, it took 18 days and 2 hours to complete. The core update started on December 11, 2025 at around 12:25 pm ET and ended on December 29, 2025 ...