There are dozens of social media measurement tools out there, but this one might be the first to comprehensively tackle the space. An in-depth look at SAS’s new Social Media Analytics solution, ...

At the core of social media is many-to-many communication. Enterprises struggle with many-to-many communication, because of organizational roles, processes, efficiencies, and control. At the core of ...

Whether they use it to amplify the brand, recruit new employees, advertise new products, or even sell directly to consumers, corporate brands love social media. According to recent figures, brand ...

Key Insight: Discover how consolidating social media tech into one platform scaled employee advocacy and social selling. Expert Quote: Lincoln Parks: EMV is a soft metric; scrutinize participation, ...

The social media app Bluesky restored access to its platform this week to Mississippians over the age of 18, partially ...

Many things irk people about the way modern companies operate. Workplace communication tools and so-called enterprise social media platforms are among the low-stakes but high-impact bugbears. Reading ...

Note: This post and all affiliated content are part of AEI’s Online Speech Project. To learn more about the project, click here. I am sympathetic to Epstein’s concerns. As I’ve written elsewhere, ...

New survey beginning January 2026 will measure e-commerce use, social-media presence, UPI payments and digital accounting across India’s unincorporated sector ...

Chief Marketer interviewed marketers at CES on Wednesday, Jan. 8, about the latest tech trends, brand activations, their impressions of the show, marketing advice and more at our branded studio on the ...

Small firms become targets of cybercrime with every social media post, especially during the holidays. Here are some of the ...