Another system that pays off quickly is grouping work by type and destination (where it will be published or delivered).

Content may be king, but chaotic content can do more harm than good. As search engines become more sophisticated and consumers continue to grow smarter, brands can no longer create content listlessly.

Many companies are investing in content marketing more than ever before because it’s a proven way to demonstrate value and build credibility with target audiences. Content marketing gives companies a ...

Effective content management. A well-defined content management strategy minimizes content debt, aligns with your brand voice and drives engagement. Streamlining content operations. Implementing ...

Digital content is the lifeblood of today’s online world. But for many businesses, managing the ever-expanding volume of digital assets has created a situation you could call “content chaos.” View ...

For marketers at companies that handle products, managing product content across multiple channels is increasingly complex. Ensuring that images, videos, product descriptions, and data align ...

The digital world thrives on content. But managing that content for various channels and platforms can be a monumental task. Enter generative AI – artificial intelligence technology so advanced and ...

EMC's planned acquisition of Documentum will help make content management a standard part of business processes and put pressure on Microsoft, Oracle and other server-focused companies, according to ...