LIVIGNO, Italy (AP) — There might not be snowboarding at the Olympics — or snowboards at all — if it weren’t for an entrepreneur named Jake Burton. And, in what feels like more than your ...

As Burton snowboarders spin and soar through the air at the Milan Cortina 2026 Winter Olympics, viewers have noticed that their boards all look similar. Here's why.

Testing Burton's High Fidelity Snowboard in the Canadian Rockies. The post Natural Selection DNA: Burton High Fidelity Snowboard Review appeared first on The Manual.

A cartoon version of the rapper will appear alongside Bugs Bunny.

The XXV Winter Olympics are taking place in Milan, and snowboarding will begin its events this weekend. In this archive Fresh ...

With the Milan Cortina Winter Olympics set to open Friday, Burton Snowboards is rolling out a new limited-edition collection ...

Jake Burton’s voice resonated across snowboarding, from the founding of his company in 1977 through his passing in 2019. During that period, Burton Snowboards went from producing simple wooden ...

March 16, 2005 Snowmobile manufacturer Bombardier Recreational Products (BRP), has signed an agreement of cooperation with snowboard manufacturer Burton Snowboards, with a view to expanding their ...

Shinola and Burton Snowboards have assembled a gift set honoring the memory of Jake Burton Carpenter, the man who launched the eponymous snowboard brand and is widely considered to be the founder of ...

Founder Jake Burton describes his journey to becoming a mega-brand. April 20, 2011— -- What if it were your job to spend 100 days out of the year goofing off with your friends on a snow-dusted ...

Burton snowboards were first invented by Jake Burton Carpenter in 1977 in Burlington, Vermont, when he built a snowboard based on the Snurfer, a snow surfer invented in 1965. The first Burton ...